Donel
Young
dyoung@maloneyfox.com
Donel Young spent several years as an executive with two prestigious international public and investor relations firms, Shandwick and Makovsky, before becoming a founding partner of her own consulting firm, Hansen & Young, in 1991. In 1996, after her partner moved abroad to pursue other interests, Donel joined Maloney & Fox as a media relations specialist, focusing on business-to-business marketing communications.
Donel has helped well-established international companies, as well as start-ups, through careful strategies, particularly in media relations, establishing and enhancing long-term relationships between clients and reporters around the world. She has positioned clients as experts in their respective industries, boosting their positive visibility in some of the world's most important general news, financial and business trade media. Through her efforts, her clients have appeared in The Wall Street Journal, The New York Times, USA Today, Business Week, Forbes, Fortune, The Economist, The Financial Times (London), The South China Sea News, ABC, CNN, and CNBC, among other media.
Donel has been responsible for helping clients to establish and position themselves with the financial community as excellent companies in which to invest. She has worked for clients such as UNUM, a Fortune 500 specialty insurer; Hoechst Celanese, a Fortune 100 company; Alibris, an online seller of hard-to-find books; RedMeteor, an online energy trading platform; and Reuters America in the business and consumer market places.
Similarly, Donel helped to reshape the perception of the Republic of the Philippines among American business people and investors, after the closing of the Air Force base at Subic Bay; her efforts with reporters covering emerging markets garnered many face-to-face interviews with Philippine officials and helped retire the phrase "sick man of Asia" in referring to the Philippines.
Donel's pro bono work has included awareness campaigns for the international human rights organization Equality Now. She also represents non-profit arts organizations, musicians, composers, and artists.
She received her Bachelor of Music degree from Moravian College and her Master
of Music Composition from Stanford University where she attended on a full fellowship.
Donel is a member of the Financial Women's Association of New York.